Michael co-founded CafeMedia out of respect and admiration for moms. As CEO, Michael plays a lead role in driving the company's strategy, growth, and overall operations.
Prior, Michael was the co-founder and President of Do Something. Do Something is the premier provider of youth-led leadership and citizenship initiatives in schools. Do Something has worked with more than two million students and 15,000 educators to improve young people's leadership skills through meaningful involvement in their communities.
Michael also co-founded and served as the Chief Executive Officer of the profitable, '94 Cup Daily, the nation's only daily newspaper dedicated to the 1994 World Cup Soccer Tournament held in the United States. Michael played soccer in college for the nation's top ranked University of Virginia team and then professionally in Zimbabwe, where he also taught High School math.
As a child, Michael traveled around the country and the world as a top-ranked junior chess player. He received extensive media coverage as a chess prodigy, conducting dozens of chess exhibitions and earning a draw with the #3 ranked player in the world.
Michael graduated from Columbia Law School in 1993, with honors. He currently resides in New Jersey with his wife and three kids.
Andrew co-founded the company along with his lifelong friend Michael Sanchez with the vision to create an organization that would celebrate and reward moms for all that they do each and every day.
As a husband and father of three sons and two step-daughters, Andrew's experience has shaped the long-term vision for the company. He has spearheaded the company's funding and business development since its inception. Under his direction, key strategic partnerships have been formed with venture capitalists Highland Capital Partners and Draper Fisher Jurvetson.
A community leader, Andrew is the chairman and co-founder, along with Michael, of the national non-profit youth leadership organization Do Something, now the leading web based effort getting young people to take action in their communities. In the 90's, as an actor Andrew had a leading role on FOX television's "Melrose Place" for six years. He also played professional soccer in Zimbabwe, Africa, and Major League Soccer for the Los Angeles Galaxy.
Andrew graduated from Dartmouth College in 1989 with a degree in history. In 1995 he received an honorary degree from Drew University and was named one of ten outstanding young Americans by the Junior Chamber of Commerce.
Courtenay Smith is Editor-in-Chief of CafeMom, which serves entertaining, inspiring and informative stories-covering news, entertainment, parenting, lifestyle and first-person essays-to over over 30MM unique visitors every month. Prior to this, she served as Executive Health & Lifestyle Director of Reader's Digest where she oversaw the creation of all lifestyle content across digital and print channels. She also served as Executive Editor of Every Day with Rachael Ray, where she oversaw all lifestyle and food content.
Smith also is the former executive editor and spokesperson for Prevention magazine, where she oversaw the editorial content of America's #1 healthy lifestyle magazine brand and appeared regularly on national programs such as Today, Good Morning America and The Early Show. She has also held editorial posts at More, All You, Fitness, and Woman's Day, working with bestselling authors and experts in the fields of health, nutrition, psychology, finance, relationships and fitness. Smith's articles have appeared in numerous national publications and she was among the top five finalists in the Seventh Annual International Screenplay competition, sponsored by the American Screenwriters Association and Writer's Digest. Health and wellness are her longtime personal passions, as she has maintained a 30-pound weight-loss since high school. A graduate of Brown University, she lives with her family in Manhattan.
As the Editor In Chief for MamásLatinas, Johanna's goal is to set the right tone (optimistic, aspirational, fun and inviting) for the number one online destination for Latina moms in the U.S. She is committed to producing fresh content that is current, highly relevant, thought-provoking and empowering for this audience. She also creates meaningful media partnerships to establish MamásLatinas as a household name within the Latina market and beyond.
Johanna has enjoyed a more than 20-year career as a multimedia editor, journalist and producer in the U.S. Hispanic media market. She was the Founding Editor of Meredith Corporation's Siempre Mujer magazine, a premiere publication in Spanish for the U.S. Latina. Prior to this, she served as Editor In Chief of Ser Padres magazine, Healthy Kids en Español and Lamaze magazine, Executive Editor of Disney's en Familia and contributed as a consultant to Latina magazine during its early days. She also founded Mi Blogazine, a Spanish blog that aims to inspire the Latina woman with a dose of good ideas every day. She appears weekly as a contributor on CNN en Español and regularly on Telemundo, Univision, among others. Johanna started her career in television at WCVB, an ABC affiliate, and graduated from Boston University.
Kate leads the editorial teams at CafeMedia. These properties aim to bring women the information they need to know, and reflect the experience of every woman, no matter where she is, where she's coming from, or where she's going. Kate has been working on women's content in the digital space for over 15 years, starting as a Producer at iVillage. She spent time at Conde Nast's SELF as one of their first Web Editors and then worked for several years at The Knot (now XO Group) where she launched TheBump.com and headed up Mobile and Social for all properties. She graduated from Skidmore College with a degree in English Literature.
April is the editor in chief of Revelist and Vivala at Cafe Media.
These two millennial-focused brands surface the stories that matter (and the ones for LOLs) to a generation of women who are glued to their phones. As editor in chief, April believes there is no such thing as a "little story" — she is passionate about uplifting women everywhere in ways big and small, whether that means suggesting a lipstick or fighting unrealistic beauty standards.
Prior to founding Revelist, April edited Business Insider's lifestyle vertical and was the managing editor of Jane Pratt's beauty site, xoVain. She got her start covering luxury cosmetics and fine dining for regional glossies like Gotham and Ocean Drive.
In her spare time, she enjoys putting things she probably won't end up buying in internet shopping carts. Her heroes are Nora Ephron and Don Draper.
Andy Marzka co-founded AdThrive in 2013 after helping his wife optimize the ads on her blog and seeing the impact ad optimization could have in lives of blogging families. In addition to overseeing AdThrive's overall strategy, Andy manages buyer relationships and the company's programmatic sales strategy. Andy lives in Destin, Florida with his wife and two kids.
Aaron oversees AdThrive strategy, implementation and brand cohesion for both customer and internal efforts. He works to keep the experience and performance that is enjoyed by AdThrive publishers at the highest possible quality across all platforms. From the first impression to years of relationship management, he works to make sure every AdThrive publisher gets only the best.
Before AdThrive, Aaron lead system integrations with a global OEM in the lead-acid battery industry, developed digital content and strategy, partnered with outdoor industry brands, and built a widely successful youth outreach program for a church in the Atlanta, GA area. Aaron has a degree in theology, and lives in Florida with his wife and 4 children where he spends every free weekend fishing with his boys.
Danny Pacetti oversees Product and Innovation at AdThrive and keeps the company well positioned for future changes in the industry. He helps plan, develop, and launch new products and identifies new strategic partnerships.
Before joining AdThrive, Danny worked in the insurance industry and played key roles in various startups both domestic and international in a variety of industries including education, restaurant franchising, and finance. He is a University of Georgia bulldog with degrees in Economics, Risk Management and Insurance.
Kelly Marzka co-founded AdThrive in 2013 with her husband Andy. She owns, creates content and operates the DIY blog View Along the Way, and through her blogging experience, worked with Andy to help other blogging families enjoy the benefits of thoughtful ad optimization and grow their businesses.
Prior to founding AdThrive, Kelly worked in internal communications and media relations at Lockheed Martin. She then created her passion project at View Along the Way to share tips and advice for DIYers on a budget. She lives in Destin, Florida with her husband and two kids.
Ben leads the technology teams that build CafeMedia's properties and the systems that support these businesses. His goal is to provide the best possible experience for users, and to enable wonderful experiences on our sites.
Ben has led technology teams at high growth startups and at larger established companies. Before CafeMedia, Ben was the CTO at Lot18, a VC-funded e-commerce business for wine. Prior to that he was VP Technology at NBCUniversal, and CTO at DailyCandy. He graduated from NYU.
Paul leads the programmatic sales and video monetization team to create compelling media experiences for brands. As the lead of the six-person team that launched CafeMom, and oversaw the website for four years, Paul has a background that's uniquely positioned to help brands create deeply engaging programs that meet their goals while creating a great experience for our audiences.
Paul started his career by founding Online Gaming Review, one of the first websites dedicated to covering computer games. He grew the site to be one of the top 100 websites (in 1997!), and wrote two books on computer games. He has also worked for USWeb/CKS, Ameritrade, and CMP Media, and has worked at CafeMom and ClubMom since 1999.
Paul graduated from the University of Pennsylvania, with a BSE in Computer Science and Engineering and a concentration in Accounting.
He lives on the Upper West Side of Manhattan with his wife and two boys.
Jonathan oversees the teams responsible for the successful execution of projects across the company. He defines business strategy alongside consumer and sales functions.
Prior to joining CafeMom in 2008, Jon was a corporate strategy and process consultant for Fortune 100 firms. Jonathan graduated from the University of Pennsylvania, with a BAS in Systems Science and BA in Economics, and from Columbia University, with an MBA with concentrations in Marketing and Finance. Jonathan lives in New Jersey with his wife and two daughters.
Steve oversees the company's overall finance and administrative efforts, including accounting, human resources, financial planning, investor relations, and legal.
Steve has worked at CafeMedia since 2000. Before that, he worked at Deutsche Bank. He graduated from McGill University in Canada, with an MBA with an emphasis in Finance and a BSc in Microbiology and Immunology. He lives in Riverdale with his wife and two daughters.
Rachel leads CafeMedia's robust insights and analytics team. She is passionate about bringing insights to life, and draws on data covering every aspect of a woman's lifestyle to help brands develop the best strategy for reaching the right audience with the right message.
Rachel also oversees CafeMedia’s programmatic media and audience targeting efforts, helping brands connect with our audience at scale through private marketplaces offering access to our highly viewable inventory as well as via our unparalleled capabilities to target women and moms
Over her career, Rachel has used analytics to help drive business decisions across a number of industries ranging from e-commerce to consumer products to media. Most recently, she was SVP, Director of Global Brand Strategy at BAV Consulting where she led a client team in mapping out strategies to build brand equity. Her work covered the full spectrum of brand opportunities, including positioning, tracking, architecture, valuation, consumer segmentation, partnerships and media investment analysis. Prior to joining BAV, she worked at CRA International where she evaluated the competitive effects of proposed mergers.
She graduated from Harvard University, with a PhD in Business Economics and from University of Virginia, with a BA in Economics.
Jonathan manages advertiser programs across CafeMedia's properties, working with our sales and sales operations teams to ensure we succeed in achieving our advertising partners' goals and continuing to develop cutting edge programs that help marketers reach the Hispanic audience.
Jonathan has been with CafeMedia since 2010, managing our conversational insights programs as well as numerous other strategic projects. Prior to CafeMedia, he worked at the IAB, the internet publishing trade association where he led industry education efforts. He also worked at the New York City Economic Development Corporation, where he focused on strategies and programs to support the city's new media and technology sectors, and the consulting firm Booz & Co., where he led numerous engagements in the media and entertainment industry. Jonathan graduated from Yale University with an MBA with a concentration in strategy and a BA in Comparative Literature.
Jonathan lives in Brooklyn with his wife and two kids.
Robin leads the Community Team to help members have a great experience on CafeMom and MamásLatinas. Her team works to make everyone feel welcome, join in conversations, ask questions and share their thoughts. Robin's goal is to help all members find advice, support and entertainment easily.
Before joining CafeMedia, Robin worked as a sales rep for a printing company in New York City, and in a number of other sales roles before that. Robin graduated from the University of North Carolina in Greensboro with a BA in Geology and Marketing with a minor in child development. Robin lives in New Jersey with her husband and three kids.
Justin oversees both pre and post-sale functions to ensure the successful execution of campaigns for all CafeMedia properties. He works closely with the Sales team to define strategy and pricing, as well as with the Program Analytics, Account Management, Data Science and AdOps? teams to deliver outstanding results for clients.
Before joining CafeMedia in 2009, Justin worked on campaign analytics and optimization at Meredith. Prior to that, he worked on consulting projects for major law firms and Fortune 500 companies for BDO Seidman LLP, an international accounting and consulting firm. Justin graduated from the University of Delaware, with BS degrees in both Accounting and Finance. He lives on the Upper East Side of Manhattan with his wife and two kids.
As the company's Data Scientist, Patrick ensures that ads are shown to the right audience, at the right time, and at the right place around the advertising ecosystem. To accomplish this, he develops big data workflows with CafeMedia's partner companies, both within the consortium and in advertising technology. The most important component of these workflows involves the creation of in-house statistical models around user attributes and response patterns, typically drawing on the field of machine learning.
Before joining CafeMedia, Patrick was the Lead Data Scientist at eXelate, where he built and executed the company's data mining and modeling activities in support of our clients' online targeting and digital media marketing goals. Prior to that he was a Senior Statistical Analyst at comScore. Patrick graduated from Virginia Tech with an MS in Statistics, and from George Mason with a BS in Economics.
Keith oversees Ad Operations for all CafeMedia properties. Before joining CafeMedia in 2000, Keith was Chief Operations Officer and part-owner of International Sports Publishing, a company he helped found in 1993. Keith earned an MBA from the University of Texas in 1991 and a BS in Computer Science from the University of Virginia in 1985.
Kristina oversees CafeMedia's Sales Development Team which is responsible for developing custom advertising strategies and solutions across the company's suite of digital properties. In this role, Kristina and her team build bespoke platforms that support brand partner objectives, while also providing an engaging & authentic experience for CafeMedia's loyal users.
Before joining CafeMedia in 2013, Kristina worked at Time Inc. where she was responsible for the pre- and post-sale management of custom advertising partnerships for the company's flagship brands, PEOPLE and Sports Illustrated. Prior to that, Kristina worked in media strategy at a number of leading agencies, including UM, MEC and Zentih Media.
Kristina graduated from University of Texas at Austin with a BS in Advertising and a minor in Business. She lives on the Upper West Side of Manhattan with her husband and young daughter.
Michael oversees the CafeMedia design team, which handles all facets of visual direction at the company. From the look and feel of each of the individuals properties, to the CafeMedia brand as a whole - they handle site design, logos, branding and custom sales campaigns.
Before joining CafeMedia, Michael was a senior designer and developer for MySpace, executing integrated sponsor campaigns on the then leading social networking site. Prior to that he was the lead creative member of the web development team for the broadband phone company, Vonage. He graduated from the Rhode Island School of Design with a BFA.
Christen Mahlmeister is the VP of Sales & Partnerships in CafeMedia's Chicago office; she has been with CafeMedia for 7 years working with leading clients and agencies across the Midwest and West Coast markets creating custom solutions for her partners. Before joining CafeMedia in 2008, Christen worked at Meredith overseeing their Midwest digital sales group. Prior to that, she worked at Condenet and did a brief stint in newspaper kicking off her career at the Chicago Sun-Times. Christen graduated from the University of Illinois with a BS in Advertising. She lives in Chicago with her husband and 2 sons.
Allison oversees the CafeMedia Product team which ensures visitors to our properties have the best possible experience. The Product team is responsible for continuing to develop and launch innovative features and new products across our properties.
Before joining CafeMedia in 2014, Allison worked in product at Wenner Media LLC, where she was responsible for leading the development and product strategy across all digital properties including Rolling Stone, Us Weekly, and Men's Journal. Prior to that, she spent time at WebMD launching lifestyle products.
Allison graduated from the University of Miami with a BS in Communications where she double majored in Advertising and Graphic Design and minored in Marketing. She lives in Connecticut with her husband, young daughter, and puggle.
Mike oversees the technical development of all of CafeMedia's properties. His team writes the code that make the websites look and act the way that they do. Mike directs and manages all of the projects that the development team tackles, day in and day out.
Prior to his time CafeMedia, he was the technical lead for a small video startup that was acquired by Bolt Media. At Bolt, he managed FileLodge, an acquisition which he grew into nearly 50% of all of Bolt's traffic. He was appointed president of a startup that Bolt spun off (WikiYou) after an initial funding round in 2006-2007. When CafeMom came knocking, however, he saw a great opportunity at a great company and joined the team!
Mike holds a BS in Computer Science with minor in Statistics, and he has an MS in Information Systems. He is an officer in the United States Navy.
Meghan oversees Communications and Public Relations for all CafeMedia properties. She handles media relations, publicity, strategic partnerships, events, and thought leadership programs for the brands and corporate initiatives.
Prior to joining CafeMedia, she was Associate Director of PR at Meredith Corporation where she lead public relations efforts for national magazine and digital brands including: Parents, Fit Pregnancy and Baby, Family Circle, FamilyFun, Parents Latina, Ladies' Home Journal, Parents.com, Parenting.com and FitPregnancy.com. Before that, Meghan handled PR and Social Media at digital marketing agency Definition 6.
Meghan graduated from Fairfield University with a BA in Communication and Media Studies. She lives in New Jersey with her family.
Marisa leads the sales team and oversees all digital sales efforts, developing innovative advertising programs across CafeMedia's properties including native, custom content, original video and new ad formats for our brand partners.
Prior to CafeMedia, Marisa led North American ad sales at Red Bull Media House (RBMH) where she built operational and sales go to market strategies for commercial partnerships and their OTT streaming video product. Prior to RBMH, she served as the East Coast sales lead for Percolate, an all-in-one software platform that helps marketers plan, create, and execute their marketing on a global scale, on multiple platforms.
Marisa also spent twelve years at AOL in multiple sales roles, most recently leading the go-to-market strategy for AOL's Content Marketing Group and as Head of East Coast Sales for CPG & Retail. Responsible for leading a team of 30 that drove business from strategic CPG & Retail accounts and their agencies, she and her team represented AOL's multi-platform, content, media and enterprise level product portfolio to its 20+ clients.
Marisa lives in Long Beach, NY with her husband and three children.
John H. N. Fisher is a Managing Director of Draper Fisher Jurvetson, with 27 years of venture capital investing experience. On behalf of Draper Fisher Jurvetson, John has served on the boards of many companies, both private and public. At present, his board positions include SolarCity, Good Technology, CafeMom, SCIenergy, Pulsepoint, and Raydiance. In addition, John serves on the Investment Committees of DFJ Growth Fund (Menlo Park), DFJ Esprit Ventures (London), DFJ ePlanet Ventures (global) and DFJ New England (Boston). Previously, John worked at ABS Ventures, where he focused on enterprise software and services. In addition to his venture capital experience, John gained further investment industry experience at Alex. Brown & Sons and Bank of America. In the non-profit realm, John serves as a Trustee of the California Academy of Sciences, and he is on the board of Common Sense Media. John is a graduate of Harvard College and Harvard Business School.
Shelly has been working, as she would say it, "In the business I love," for more than three decades, almost all of that time at Ogilvy & Mather Worldwide. Rising through the ranks of account service, Shelly has held positions of increasing responsibility in the management of the company, including president of O&M Direct North America, Ogilvy & Mather New York, Ogilvy North America, Chief Operating Officer, and CEO of Ogilvy & Mather Worldwide. She is currently Chairman of the worldwide company.
Shelly started at Ogilvy at a time when the agency's legendary founder David Ogilvy still walked the halls, and personally preached that the purpose of advertising was to build great brands. Under Shelly's leadership, that essential mission has remained the centerpiece of the company's philosophy, extending across regions and marketing disciplines, and attracting some of the world's largest and most respected brands including American Express, BP, Coca-Cola, IBM, Motorola and Unilever among many others. Shelly has been a frequent industry honoree. Advertising Women of New York selected Shelly as its Woman of the Year in 1994. She was honored by Women in Communications with their Matrix Award in 1995, was named Business Woman of the Year by the New York City Partnership in 1996, and Woman of the Year in 2002 by the Direct Marketing Association (DMA). She has appeared in Fortune magazine's annual ranking of America's 50 Most Powerful Women in Business for ten years following the list's inception in 1998. Shelly was the first woman to receive Columbia Business School's Distinguished Leader in Business Award as well as the first woman to receive the Advertising Educational Foundation's Lifetime Achievement Award. She is also a member of the Direct Marketing Association's Hall of Fame.
Shelly serves on the boards of several corporate, philanthropic and academic institutions: General Electric, Merck, New York Presbyterian Hospital, American Museum of Natural History, Committee Encouraging Corporate Philanthropy, World Wildlife Fund and the Board of Overseers of Columbia Business School where she received her MBA in 1970. She served for five years as Chairman of the Board of Trustees of Smith College, her alma mater. She is a member of Advertising Women of New York; The Committee of 200; Council on Foreign Relations; The Business Council; Women's Forum, Inc.; and Deloitte & Touche Council for the Advancement of Women. She has also served as Chairman of the American Association of Advertising Agencies.
Shelly is the wife of Dr. George Lazarus, a New York pediatrician, and mother to their three grown children.
Sara was most recently the President of the Women's Group at Rodale. Previously, she was Chairman and CEO of ClubMom, President of NFL Properties at the National Football League and President of MTV Networks.
She currently serves on the boards of directors at Harley Davidson, Macy's Inc., CafeMom and KickApps Corporation.
Sara earned her bachelor's degree at Cornell and her MBA in Finance and Marketing and Columbia Business School.
Dan joined Highland Capital Partners in 1996 as a General Partner to establish and build the firm's Internet investment practice. He also co-founded the Highland Consumer Fund, where he is Chair of the Investment Committee, and he is leading the firm's expansion efforts into China.
He continues to be an active investor focusing on technology and consumer investments with specific experience and interest in internet, digital marketing and media technologies. Dan led the firm's investments and has served on the boards of a number of successful companies including Ask Jeeves, Lycos, MapQuest and New York Times Digital.
His current portfolio includes CMI Marketing, Coremetrics, Gotuit, Qihoo 360, StyleFeeder, TriStar Investors, UUSee and Yoga Works. Dan has been recognized by the prestigious Forbes Midas List as one of the top venture capitalists in the industry.
Prior to joining Highland in 1996, Dan was a Partner at CMG@Ventures where he co-led the partnership's investment activities in early-stage internet companies. While at CMG@Ventures, Dan co-founded Lycos, Inc. in June of 1995, and played an integral role from its inception to its IPO in April of 1996 and finally through its sale to Terra Networks in 2000.
Prior to joining CMG@Ventures Dan was a Senior Associate at Summit Partners focused on later-stage technology and environmental investments. He also worked at Wang Laboratories from 1983 through 1989 in a variety of sales management and sales positions.
Tyler Wick is a Partner of ABRY Partners. Over the course of his 20-year private equity tenure, Tyler has sponsored over a dozen growth-equity investments in software, healthcare, digital media and business and information services companies. Tyler joined ABRY Partners in 2011. Prior to joining ABRY, Tyler worked at Ticonderoga Capital for fourteen years, and also served in the investment banking division of Advest. Tyler is a graduate of Amherst College.